Customer

Customer

A customer (also known as a client, buyer, or purchaser) is the recipient of a good, service, product, or idea, obtained from a seller, vendor, or supplier for a monetary or other valuable consideration. Customers are generally categorized into two types:

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Famous quotes containing the word customer:

    The customer is the immediate jewel of our souls. Him we flatter, him we feast, compliment, vote for, and will not contradict.
    Ralph Waldo Emerson (1803–1882)

    A good customer should not change his shop, nor a good shop change its customers.
    Chinese proverb.

    The elements of success in this business do not differ from the elements of success in any other. Competition is keen and bitter. Advertising is as large an element as in any other business, and since the usual avenues of successful exploitation are closed to the profession, the adage that the best advertisement is a pleased customer is doubly true for this business.
    Madeleine [Blair], U.S. prostitute and “madam.” Madeleine, ch. 5 (1919)