Philanthropy
Zeta Tau Alpha's National Philanthropy is Breast Cancer Education and Awareness.
In 1992, Zeta Tau Alpha adopted Susan G. Komen for the Cure as its national philanthropy. In addition to Zeta's focus on the Komen Foundation, the fraternity also supports other educational means dedicated to fighting breast cancer through education, awareness and promoting breast health. Alumnae and collegiate chapters devote their service to Komen Race for the Cure, Courage Night, THINK-PINK!, Yoplait, and other local philanthropies that support the cause.
In the fall of 1999, the Northern Virginia Alumnae Chapter of Zeta Tau Alpha developed a new community service project based on the already successful THINK-PINK! campaign by getting involved with their local NFL team, the Washington Redskins. At the first Redskins home game in October, ZTA collegians and alumnae from the metropolitan Washington D.C. area joined together to distribute 8,000 THINK-PINK! ribbons to fans, stadium employees and even the team owner. In the year 2000, ZTA expanded the program with NFL events in Indianapolis, Miami, New York, and again at Washington D.C. They distributed over 85,000 ribbons. In 2001, the association with the NFL spread tripled to 12 teams with support from the general office of the NFL and the ZTA Foundation. That year, new ribbon-stickers were introduced. The program continued in 2002 in nine NFL cities and with one NBA team. To date, ZTA chapters have worked with more than a dozen teams to participate in the ZTA THINK-PINK! campaign, reaching more than 500,000 football fans across the country. In 2006, ZTA and the NFL began selling black hats with the teams logo in pink with a pink breast cancer ribbon on the side of the hats. For the future, this program promises to continue its growth in spreading awareness.
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Famous quotes containing the word philanthropy:
“Almost every man we meet requires some civility,—requires to be humored; he has some fame, some talent, some whim of religion or philanthropy in his head that is not to be questioned, and which spoils all conversation with him. But a friend is a sane man who exercises not my ingenuity, but me.”
—Ralph Waldo Emerson (1803–1882)
“I shall not be forward to think him mistaken in his method who quickest succeeds to liberate the slave. I speak for the slave when I say that I prefer the philanthropy of Captain Brown to that philanthropy which neither shoots me nor liberates me.”
—Henry David Thoreau (1817–1862)
“... the hey-day of a woman’s life is on the shady side of fifty, when the vital forces heretofore expended in other ways are garnered in the brain, when their thoughts and sentiments flow out in broader channels, when philanthropy takes the place of family selfishness, and when from the depths of poverty and suffering the wail of humanity grows as pathetic to their ears as once was the cry of their own children.”
—Elizabeth Cady Stanton (1815–1902)