Wall Drug Today
To date, Wall Drug still offers free ice water, but as they have become more popular, they have started to offer free bumper stickers and signs to aid in promotion, and coffee for 5 cents. Some popular free bumper stickers read "Where the heck is Wall Drug?", "How many miles to Wall Drug?", and "Where in the world is Wall Drug?".
Back when the U.S. Air Force was still operating Minuteman Missile silos in the Western South Dakota plains, Wall Drug used to offer free coffee and donuts to service personnel if they stopped in on their way to/from Ellsworth AFB (50 miles (80 km) west on Interstate 90). Wall Drug continues to offer free coffee and a donut to honeymooners, veterans, priests, hunters, truck drivers, and other travelers.
Ted Hustead died in 1999. The following day, the governor of South Dakota began his annual State of the State address by commemorating Hustead as "a guy that figured out that free ice water could turn you into a phenomenal success in the middle of a semi-arid desert way out in the middle of someplace."
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Famous quotes containing the words wall, drug and/or today:
“And ye shall know the truth, and the truth shall make you free.”
—Bible: New Testament Jesus, in John, 8:32.
These words are inscribed on the wall of the main lobby at the CIA headquarters, Langley, Virginia.
“While man can still his body keep
Wine or love drug him to sleep,
Waking he thanks the Lord that he
Has body and its stupidity....”
—William Butler Yeats (1865–1939)
“What we’re saying today is that you’re either part of the solution or you’re part of the problem.”
—Eldridge Cleaver (b. 1935)