Concept
Relying on the talents of such cartoonists and comics artists as Kim Deitch, George Evans, Drew Friedman, Bill Griffith, Jay Lynch, Norman Saunders, Art Spiegelman, Bhob Stewart and Tom Sutton, the cards spoofed well-known brands and packaging, such as "Crust" (instead of Crest) toothpaste, "Blisterine" (instead of Listerine) and "Neveready" batteries (for Eveready batteries).
Read more about this topic: Wacky Packages
Famous quotes containing the word concept:
“By speaking, by thinking, we undertake to clarify things, and that forces us to exacerbate them, dislocate them, schematize them. Every concept is in itself an exaggeration.”
—José Ortega Y Gasset (1883–1955)
“Obscenity is a moral concept in the verbal arsenal of the Establishment, which abuses the term by applying it, not to expressions of its own morality, but to those of another.”
—Herbert Marcuse (1898–1979)
“the full analysis of the notions of saying something and understanding what one said inevitably involves a concept which, as I will show in detail, essentially corresponds to the Cartesian idea of thought.”
—Zeno Vendler (b. 1921)