Concept
Relying on the talents of such cartoonists and comics artists as Kim Deitch, George Evans, Drew Friedman, Bill Griffith, Jay Lynch, Norman Saunders, Art Spiegelman, Bhob Stewart and Tom Sutton, the cards spoofed well-known brands and packaging, such as "Crust" (instead of Crest) toothpaste, "Blisterine" (instead of Listerine) and "Neveready" batteries (for Eveready batteries).
Read more about this topic: Wacky Packages
Famous quotes containing the word concept:
“Every new concept first comes to the mind in a judgment.”
—Charles Sanders Peirce (1839–1914)
“The latest creed that has to be believed
And entered in our childish catechism
Is that the All’s a concept self-conceived,
Which is no more than good old Pantheism.”
—Robert Frost (1874–1963)
“The new concept of the child as equal and the new integration of children into adult life has helped bring about a gradual but certain erosion of these boundaries that once separated the world of children from the word of adults, boundaries that allowed adults to treat children differently than they treated other adults because they understood that children are different.”
—Marie Winn (20th century)