Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“Literary confessors are contemptible, like beggars who exhibit their sores for money, but not so contemptible as the public that buys their books.”
—W.H. (Wystan Hugh)
“Since people no longer attend church, theater remains as the only public service, and literature as the only private devotion.”
—Franz Grillparzer (1791–1872)
“Since the last one in a graveyard is believed to be the next one fated to die, funerals often end in a mad scramble.”
—Administration in the State of Texa, U.S. public relief program (1935-1943)