Public
In public relations and communication science, publics are groups of individual people, and the public (a.k.a. the general public) is the totality of such groupings. This is a different concept to the sociological concept of the Öffentlichkeit or public sphere. The concept of a public has also been defined in political science, psychology, marketing, and advertising. In public relations and communication science, it is one of the more ambiguous concepts in the field. Although it has definitions in the theory of the field that have been formulated from the early 20th century onwards, it has suffered in more recent years from being blurred, as a result of conflation of the idea of a public with the notions of audience, market segment, community, constituency, and stakeholder.
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Famous quotes containing the word public:
“He who doesn’t know how to be a servant should never be allowed to be a master; the interests of public life are alien to anyone who is unable to enjoy others’ successes, and such a person should never be entrusted with public affairs.”
—Anton Pavlovich Chekhov (1860–1904)
“The rush to books and universities is like the rush to the public house. People want to drown their realization of the difficulties of living properly in this grotesque contemporary world, they want to forget their own deplorable inefficiency as artists in life.”
—Aldous Huxley (1894–1963)
“From a bed in this hotel Seargent S. Prentiss arose in the middle of the night and made a speech in defense of a bedbug that had bitten him. It was heard by a mock jury and judge, and the bedbug was formally acquitted.”
—Federal Writers’ Project Of The Wor, U.S. public relief program (1935-1943)