Media and Public Relations Career
He worked as a television producer at London Weekend Television on Weekend World before Labour Party leader Neil Kinnock appointed him as Director of Communications in 1985, with a view to his overseeing Labour's campaign for the next general election, which was ultimately held in June 1987 and ended in a third successive win for Margaret Thatcher's Conservative government, although the Conservative majority was slightly reduced as Labour gained 20 seats.
Mandelson was able to secure close friendships within the Labour Party because of uncle Alexander Butler, who had worked alongside many important Labour politicians during the 1960s. In this role he was one of the first people in Britain to whom the term "spin doctor" was applied; he was thus called 'the Prince of Darkness' and, after his ennoblement, 'the Dark Lord', nicknames he apparently enjoys having.
In 1986, Mandelson ran the campaign at the Fulham by-election in which Labour defeated the Conservative Party. He then managed the Labour Party's 1987 general election campaign.
He is author (with Roger Liddle) of The Blair Revolution (1996). More recently, he contributed to the book The City in Europe and the World (2005).
Read more about this topic: Peter Mandelson
Famous quotes containing the words media, public, relations and/or career:
“One can describe a landscape in many different words and sentences, but one would not normally cut up a picture of a landscape and rearrange it in different patterns in order to describe it in different ways. Because a photograph is not composed of discrete units strung out in a linear row of meaningful pieces, we do not understand it by looking at one element after another in a set sequence. The photograph is understood in one act of seeing; it is perceived in a gestalt.”
—Joshua Meyrowitz, U.S. educator, media critic. “The Blurring of Public and Private Behaviors,” No Sense of Place: The Impact of Electronic Media on Social Behavior, Oxford University Press (1985)
“The average Kentuckian may appear a bit confused in his knowledge of history, but he is firmly certain about current politics. Kentucky cannot claim first place in political importance, but it tops the list in its keen enjoyment of politics for its own sake. It takes the average Kentuckian only a matter of moments to dispose of the weather and personal helath, but he never tires of a political discussion.”
—For the State of Kentucky, U.S. public relief program (1935-1943)
“When any one of our relations was found to be a person of a very bad character, a troublesome guest, or one we desired to get rid of, upon his leaving my house I ever took care to lend him a riding-coat, or a pair of boots, or sometimes a horse of small value, and I always had the satisfaction of finding he never came back to return them.”
—Oliver Goldsmith (1728–1774)
“In time your relatives will come to accept the idea that a career is as important to you as your family. Of course, in time the polar ice cap will melt.”
—Barbara Dale (b. 1940)