City Promotion
The city has used many descriptions in advertising and promotion, including "Rose City" (referring to its international rose trial grounds) and "Knowledge City" or "Student City" (referring to the city's many academic institutions).
The current slogan, "Young Heart, Easy Living", indicates that Palmerston North is a city of young people and people with a youthful attitude.
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Famous quotes containing the words city and/or promotion:
“I have developed a visionary modern lyric, and, for it, an idiom in which I can write lyrically, colloquially, and dramatically. My subject is city life—with its sofas, hotel corridors, cinemas, underworlds, cardboard suitcases, self-willed buses, banknotes, soapy bathrooms, newspaper-filled parks; and its anguish, its enraged excitement, its great lonely joys.”
—Rosemary Tonks (b. 1932)
“Parents can fail to cheer your successes as wildly as you expected, pointing out that you are sharing your Nobel Prize with a couple of other people, or that your Oscar was for supporting actress, not really for a starring role. More subtly, they can cheer your successes too wildly, forcing you into the awkward realization that your achievement of merely graduating or getting the promotion did not warrant the fireworks and brass band.”
—Frank Pittman (20th century)