Omake

Omake (御負け?, usually written おまけ) means extra in Japanese. Its primary meaning is general and widespread. It is used as an anime and manga fandom term to mean "extra or bonus". In the USA, the term is most often used in a narrow sense by anime fans to describe special features on DVD releases: deleted scenes, interviews with the actors, "the making of" documentary clips, outtakes, amusing bloopers, and so forth. However, this use of the term actually predates the DVD medium by several years. For at least the past 50 years in Japan, omake of small character figurines and toys have been giveaways that come with soft drinks and candy and often the omake is more desired than the product being sold.