Nouveau Riche - Inter-class Stereotypes

Inter-class Stereotypes

Often referred to as parvenu, members of the nouveau riche are often discriminated against by the "Old Money" sects of society since they "lack the proper pedigree." These newcomers to economic freedom are subject to even greater scrutiny from their lack of historical prestige as seen through Dye's comments which reference the new rich as "uncouth" and "uncultured." The behavior of the nouveau riche is often satirized by American society by "implying that stereotyped, rather than real, behavior patterns are copied." Many people have made claims to the inferiority of those with new money as compared to those with old money. Many have made claims that nouveaux riches "lack political and cultural sophistication" and others make comparisons saying that the old rich are "more sophisticated than the less cosmopolitan nouveau riche." These assumptions further perpetuate the differences between the two and lead to even further stereotypes and have lasted for well over a century. In the 1920s, Mrs. Jerome Napoleon Bonaparte protested that "the nouveau riche... is making places like Palm Beach no more exclusive than Coney Island. Newport, the last stronghold of the elite, has the moneyed intruder at the gates.... Undesirables are penetrating everywhere."

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