Origin
The Hartman brothers developed Mountain Dew as a mixer. Soft drinks were regional in the 1930s, and the Hartmans had difficulty in Knoxville obtaining their preferred soda to mix with liquor, preferably whiskey, so the two men developed their own.
Charles Gordon, who had partnered with William Swartz to bottle and promote Dr. Enuf, was introduced to Mountain Dew when he met the Hartman brothers on a train and they offered him a sample. Gordon and the Hartman brothers subsequently made a deal to bottle Mountain Dew at Tri-Cities Beverage.
Read more about this topic: Mountain Dew
Famous quotes containing the word origin:
“Art is good when it springs from necessity. This kind of origin is the guarantee of its value; there is no other.”
—Neal Cassady (1926–1968)
“High treason, when it is resistance to tyranny here below, has its origin in, and is first committed by, the power that makes and forever re-creates man.”
—Henry David Thoreau (1817–1862)
“Each structure and institution here was so primitive that you could at once refer it to its source; but our buildings commonly suggest neither their origin nor their purpose.”
—Henry David Thoreau (1817–1862)