A mission statement is a statement of the purpose of a company, organization or person, its reason for existing.
The mission statement should guide the actions of the organization, spell out its overall goal, provide a path, and guide decision-making. It provides "the framework or context within which the company's strategies are formulated."
Read more about Mission Statement: Contents, Constitutions
Famous quotes containing the words mission and/or statement:
“I am succeeding quite well in my work and the future looks well. What special mission is God preparing me for? Cutting off all earthly ties and isolating me as it were.”
—Ellen Henrietta Swallow Richards (1842–1911)
“The parent is the strongest statement that the child hears regarding what it means to be alive and real. More than what we say or do, the way we are expresses what we think it means to be alive. So the articulate parent is less a telling than a listening individual.”
—Polly Berrien Berends (20th century)