A mission statement is a statement of the purpose of a company, organization or person, its reason for existing.
The mission statement should guide the actions of the organization, spell out its overall goal, provide a path, and guide decision-making. It provides "the framework or context within which the company's strategies are formulated."
Read more about Mission Statement: Contents, Constitutions
Famous quotes containing the words mission and/or statement:
“The mission of men there seems to be, like so many busy demons, to drive the forest all out of the country, from every solitary beaver swamp and mountain-side, as soon as possible.”
—Henry David Thoreau (18171862)
“A sentence is made up of words, a statement is made in words.... Statements are made, words or sentences are used.”
—J.L. (John Langshaw)