Business Trends
Traditionally, marketing communications practitioners focused on the creation and execution of printed marketing collateral; however, academic and professional research developed the practice to use strategic elements of branding and marketing in order to ensure consistency of message delivery throughout an organization - a consistent "look & feel". Many trends in business can be attributed to marketing communications; for example: the transition from customer service to customer relations, and the transition from human resources to human solutions and the trends to blogs, email, and other online communication derived from an elevator pitch.
Read more about this topic: Marketing Communications
Famous quotes containing the words business and/or trends:
“... a business career for a woman and her need for a woman’s life as wife and mother, are not enemies at all, unless we make them so, but may be the closest and most co-operative friends and supporter of each other.”
—Hortense Odlum (1892–?)
“Power-worship blurs political judgement because it leads, almost unavoidably, to the belief that present trends will continue. Whoever is winning at the moment will always seem to be invincible.”
—George Orwell (1903–1950)