Theme Song
In the earliest commercials, Lucky Charms cereal had no theme song; the action was accompanied by a light instrumental "Irish" tune. Before long, however, a simple two-line tag was added:
- Frosted Lucky Charms,
- They're magically delicious!
This simple closer, with the kids usually singing the first line and Lucky singing the second, remained into the '80s. Then, with the addition of the purple horseshoe marbit, it was extended into a jingle that describes the contents of the box.
Read more about this topic: Lucky Charms
Famous quotes containing the words theme and/or song:
“Children became an obsessive theme in Victorian culture at the same time that they were being exploited as never before. As the horrors of life multiplied for some children, the image of childhood was increasingly exalted. Children became the last symbols of purity in a world which was seen as increasingly ugly.”
—C. John Sommerville (20th century)
“By a knight of ghosts and shadows
I summon’d am to a tourney
Ten leagues beyond the wide world’s end:
Methinks it is no journey.”
—Unknown. Tom o’ Bedlam’s Song (l. 57–60)