Lucky Charms is a brand of cereal produced by the General Mills food company of Golden Valley, Minnesota, United States. It first appeared in stores in 1964. The cereal consists of two main components: toasted oat-based pieces and multi-colored marshmallow bits (marbits) in various shapes, the latter making up over 25 percent of the cereal's volume. The label features a leprechaun mascot, Lucky, animated in commercials.
Read more about Lucky Charms: History, Marshmallows, Theme Song, Taglines, Ingredients
Famous quotes containing the words lucky and/or charms:
“Every political system is an accumulation of habits, customs, prejudices, and principles that have survived a long process of trial and error and of ceaseless response to changing circumstances. If the system works well on the whole, it is a lucky accident—the luckiest, indeed, that can befall a society.”
—Edward C. Banfield (b. 1916)
“When a woman starts out in the world on a mission, secular or religious, she should leave her feminine charms at home.”
—Jane Grey Swisshelm (1815–1884)