Lucky Charms is a brand of cereal produced by the General Mills food company of Golden Valley, Minnesota, United States. It first appeared in stores in 1964. The cereal consists of two main components: toasted oat-based pieces and multi-colored marshmallow bits (marbits) in various shapes, the latter making up over 25 percent of the cereal's volume. The label features a leprechaun mascot, Lucky, animated in commercials.
Read more about Lucky Charms: History, Marshmallows, Theme Song, Taglines, Ingredients
Famous quotes containing the words lucky and/or charms:
“The windows were then closed and the steam turned on. There was a sign up saying that no one could smoke, but you couldn’t help it. You were lucky if you didn’t burst into flames.”
—Robert Benchley (1889–1945)
“Now my charms are all o’erthrown,
And what strength I have’s mine own,
Which is most faint.”
—William Shakespeare (1564–1616)