Lucky Charms

Lucky Charms is a brand of cereal produced by the General Mills food company of Golden Valley, Minnesota, United States. It first appeared in stores in 1964. The cereal consists of two main components: toasted oat-based pieces and multi-colored marshmallow bits (marbits) in various shapes, the latter making up over 25 percent of the cereal's volume. The label features a leprechaun mascot, Lucky, animated in commercials.

Read more about Lucky Charms:  History, Marshmallows, Theme Song, Taglines, Ingredients

Famous quotes containing the words lucky and/or charms:

    Scratch a Yale man with both hands and you’ll be lucky to find a coast-guard. Usually you find nothing at all.
    F. Scott Fitzgerald (1896–1940)

    When a woman starts out in the world on a mission, secular or religious, she should leave her feminine charms at home.
    Jane Grey Swisshelm (1815–1884)