Inca Kola (also known as "the Golden Kola" in international advertising) is a soft drink that was created in Peru in 1935, by British immigrant José Robinson Lindley using lemon verbena (verbena de Indias or cedrón in Spanish). The soda has an unusual sweet fruity flavor that resembles a little of its main ingredient, lemon verbena, locally known as Hierba Luisa. Americans compare its flavor to liquid bubblegum. It has been described as "an acquired taste" whose "intense colour alone is enough to drive away the uninitiated."
The Coca-Cola Company owns the Inca Kola trademark everywhere but in Peru. In Peru, the Inca Kola trademark is owned by Corporación Inca Kola Perú S.A., which since 1999 is a joint venture between the Coca-Cola Company and the Lindley family, former sole owners of Corporación Inca Kola Perú S.A. and Corporación José R. Lindley S.A.. Inca Kola is a source of national pride and patriotism in Peru, a national icon. Inca Kola is available in parts of South America, North America and Europe, and while it has not enjoyed major success outside of Peru, it can be found in Latin American specialty shops worldwide. Inca Kola is yellowish-gold in color, and is sold in glass and plastic bottles of various sizes and cans of the same color with an Inca motif.
Read more about Inca Kola: History, Competition, Slogans