Company and Brand History
The Minnesota Valley Canning Company was founded in 1903 in Le Sueur, Minnesota. The brand "Green Giant" was originally used for a large variety of pea, "Green Giant Great Big Tender Peas", in 1925. The figure of a giant was introduced in 1928. The company was renamed to the Green Giant Company in 1950. In 1979, it merged with the The Pillsbury Company, and in 2001, the group was acquired by General Mills.
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Famous quotes containing the words company, brand and/or history:
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—Mary B. Clay, U.S. suffragist. As quoted in History of Woman Suffrage, vol. 4, ch. 3, by Susan B. Anthony and Ida Husted Harper (1902)