Company
Charlie Kelly coined the term mountain bike in 1979, after a phrase used by a mechanic . That year, Fisher and Kelly founded MountainBikes, the first company to specialize in the manufacture of this type of bicycle. Frames were built by Tom Ritchey, who later founded his own company. The first model sold for $US1300; 160 were manufactured in the first year.
1979 saw the introduction of Shimano components and an ill-fated attempt to trademark Mountain Bike. The company dissolved in 1983; Fisher founded Gary Fisher Mountain Bikes the same year. Fisher sold his company in 1991 to Taiwan's Anlen company, staying on as President. In 1992, Howie Cohen, who had previously imported Nishiki, Azuki and Kuwahara bicycles, assisted Gary Fisher with his brand, 18 months later brokering the acquisition of Fisher by Trek Bicycle Corporation.
On June 16, 2010, Trek Bicycle Corporation announced "the Gary Fisher Collection, a line of Trek bikes that will replace the standalone Gary Fisher brand".
Read more about this topic: Gary Fisher
Famous quotes containing the word company:
“The delicious faces of children, the beauty of school-girls, “the sweet seriousness of sixteen,” the lofty air of well-born, well-bred boys, the passionate histories in the looks and manners of youth and early manhood, and the varied power in all that well-known company that escort us through life,—we know how these forms thrill, paralyze, provoke, inspire, and enlarge us.”
—Ralph Waldo Emerson (1803–1882)
“Some fluctuating notions concerning repentance, virtue, honor, morality ... hovered around Lady Dellwyn’s thoughts but were too wavering to bring her to any fixed determination. She became a constant attendant from one public place to another, where she met with many mortifications. But yet even these were not quite so dreadful to her as to retire and be subjected to her own company alone.”
—Sarah Fielding (1710–1768)
“We have nothing to fear and a great deal to learn from trees, that vigorous and pacific tribe which without stint produces strengthening essences for us, soothing balms, and in whose gracious company we spend so many cool, silent and intimate hours.”
—Marcel Proust (1871–1922)