Foreign Orthography
Foreign letters and diacritical marks (such as the umlaut) are often used to give a foreign flavor to a brand that does not consist of foreign terms.
Read more about this topic: Foreign Branding
Famous quotes containing the word foreign:
“The important thing about travel in foreign lands is that it breaks the speech habits and makes you blab less, and breaks the habitual space-feeling because of different village plans and different landscapes. It is less important that there are different mores, for you counteract these with your own reaction- formations.”
—Paul Goodman (1911–1972)