Brand advocate is the marketing term for a loyal customer who is engaged into active promotion of a brand or a product without being paid to do so. They do so because of their positive experience with the brand.
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Famous quotes containing the words brand and/or advocate:
“Well, you look so pretty in it
Honey, can I jump on it sometime?
Yes, I just wanna see
If it’s really that expensive kind
You know it balances on your head
Just like a mattress balances
On a bottle of wine
Your brand new leopard-skin pill-box hat.”
—Bob Dylan [Robert Allen Zimmerman] (b. 1941)
“I would rather be known as an advocate of equal suffrage than to speak every night on the best-paying platforms in the United States and ignore it.”
—Anna Howard Shaw (1847–1919)