Brand

Brand

A brand is a "name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers." Branding began as a way to tell one person's cattle from another by means of a hot iron stamp. A modern example of a brand is Coca Cola which belongs to the Coca-Cola Company.

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Famous quotes containing the word brand:

    “I, in my brand new body,
    which was not a woman’s yet,
    told the stars my questions
    and thought God could really see
    the heat and the painted light,
    elbows, knees, dreams, goodnight.”
    —Anne Sexton (1928–1974)

    “This brand of soap has the same smell as once in the big
    House he visited when he was eight:”
    —Louis MacNeice (1907–1963)

    “Tell me what brand of whiskey that Grant drinks. I would like to send a barrel of it to my other generals.”
    —Abraham Lincoln (1809–1865)