History
Zino Davidoff was born on March 11, 1906 in Kiev, Russian Empire, present-day Ukraine to a Jewish family. He was the eldest of four children born to tobacco merchant, Henri Davidoff. Even in his own autobiographical writings, the facts on his youth are a bit hazy, as he was quite young during this time and could only piece together some stories of his youth. His parents were either cigar merchants or cigarette manufacturers in Kiev. Fleeing the political turmoil, his parents left some of their family behind and emigrated to Geneva, Switzerland in 1911 for a better life, where they opened their own tobacconist shop in 1912. Finishing school in 1924, Zino went to Latin America to learn about the tobacco trade, spending time in such places as Argentina, Brazil and finally Cuba where he spent two years working on a plantation and first encountered Cuban cigars.
Returning to Switzerland around 1930, he took over his parents' shop. What had originally been a modest tobacco shop grew into a rich business during and after World War II. Neutral Switzerland was spared much of the havoc wreaked elsewhere in Europe and became a haven for wealthy tobacco customers. Zino was particularly successful in marketing the Hoyo de Monterrey Châteaux Series of Cuban cigars created for Zurich cigar distributor A Dürr Co. in the 1940s and named after great Bordeaux wines. Around this time, Zino is also credited by many as having invented the first desktop cigar humidor, in order to preserve cigars at the same conditions of humidity and temperature under which they were rolled in Havana. Davidoff also had success writing several books on cigar smoking and Cuban cigar brands.
In 1970, Zino sold his small but highly successful tobacco shop in Geneva to the Max Oettinger Company. Zino stayed on as Davidoff’s ambassador until his death in 1994 at the age of 87. He was survived by his wife, a daughter and his three siblings.
The Max Oettiger Company, which took over Davidoff, was founded in 1875 and was one of the first importers of Havana cigars to Europe, selling its wares in France, Germany and Switzerland. Headed by the Swiss-born Ernst Schneider, Oettiger paid in excess of $1 million for the Davidoff shop, considered by many at the time to be an exorbitant price.
Read more about this topic: Zino Davidoff
Famous quotes containing the word history:
“It may be well to remember that the highest level of moral aspiration recorded in history was reached by a few ancient JewsMicah, Isaiah, and the restwho took no count whatever of what might not happen to them after death. It is not obvious to me why the same point should not by and by be reached by the Gentiles.”
—Thomas Henry Huxley (182595)
“The one duty we owe to history is to rewrite it.”
—Oscar Wilde (18541900)
“A great proportion of the inhabitants of the Cape are always thus abroad about their teaming on some ocean highway or other, and the history of one of their ordinary trips would cast the Argonautic expedition into the shade.”
—Henry David Thoreau (18171862)