Development Efforts
Wide acceptance of zero energy building technology may require more government incentives or building code regulations, the development of recognized standards, or significant increases in the cost of conventional energy.
The Google photovoltaic campus, and the Microsoft 480-kilowatt photovoltaic campus relied on U.S. Federal, and especially California, subsidies and financial incentives. California is now providing $3.2 billion USD in subsidies for residential-and-commercial near-zero-energy buildings, due to California's serious electricity shortage, frequent power outages, and air pollution problems. The details of other American states' renewable energy subsidies (up to $5.00 USD per watt) can be found in the Database of State Incentives for Renewables and Efficiency. The Florida Solar Energy Center has a slide presentation on recent progress in this area.
The World Business Council for Sustainable Development has launched a major initiative to support the development of ZEB. Led by the CEO of United Technologies and the Chairman of Lafarge, the organization has both the support of large global companies and the expertise to mobilize the corporate world and governmental support to make ZEB a reality. Their first report, a survey of key players in real estate and construction, indicates that the costs of building green are overestimated by 300 percent. Survey respondents estimated that greenhouse gas emissions by buildings are 19 percent of the worldwide total, in contrast to the actual value of roughly 40 percent.
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—Eric Hoffer (19021983)