Market Position
Zen has always focused on the UK business market although it does have a large consumer broadband customer base. Zen's mission statement is "to provide the best ISP service in the UK"
They were one of the early ISPs to offer 'self-install ADSL' and recognised the advantage of not relying on other providers for backbone.
Read more about this topic: Zen Internet
Famous quotes containing the words market and/or position:
“I refuse to be. In
the madhouse of the inhuman
I refuse to live.
With the wolves of the market place
I refuse to howl ...”
—Marina Tsvetaeva (1892–1941)
“He who is usually self-sufficient becomes exceptionally vain and keenly alive to fame and praise when he is physically ill. The more he loses himself the more he has to endeavor to regain his position by means of the opinion of others.”
—Friedrich Nietzsche (1844–1900)