Zee TV - History

History

Zee TV was founded by Subhash Chandra and was launched in India on 1 October 1992, becoming the country's first Hindi satellite channel. Zee formerly had a partnership with STAR TV. However, STAR TV ended their partnership with ZEE TV when Rupert Murdoch's News Corporation acquired STAR TV. Zee TV was launched in the UK in March 1995, which acquired TV Asia, the first Asian channel to be launched in the UK and Europe. Zee TV was launched in the USA on 15 July 1998. In the USA, some of Zee TV programmes are subtitled in English and some commercials are in English. An HD feed first became available in India, Zee TV HD launched in the US on September 5, 2012 on Dish Network. Zee TV HD became the first South Asian Channel to launch in HD in the USA and left Sony, Star and Colors far behind.

In December 1994, Zee TV also launched a sister channel called El TV. It was an entertainment channel initially. However it could not gain much popularity and around 1997-98, it was converted into a General Entertainment cum political News based channel called Zee India TV which in turn was converted into the 24-hour News channel (Zee News) around 1998-99.

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