Advertising and Popular Culture
In 2007, a new TV campaign was created using the line "Try It, You'll See", voiced by Bill Nighy.
Yorkshire Gold is mentioned in the popular Showtime TV series "Homeland." Ian Brabbin, tea buyer at Bettys and Taylors of Harrogate said: “We were both surprised and delighted to discover that Yorkshire Gold has been given such a starring role in Homeland and are looking forward to seeing the show when it arrives on our screens here later in the year."We are no strangers to the small screen - Yorkshire Tea has also made a cameo appearance on Friends, not to mention our ever growing band of celebrity fans such as Noel Gallagher and Alan Carr."
In 2012, Louis Tomlinson, of the boyband One Direction, signed a sponsorship with Yorkshire Tea for them to endorse his football team, Three Horseshoes FC, based in Doncaster.
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Famous quotes containing the words popular culture, advertising, popular and/or culture:
“Like other secret lovers, many speak mockingly about popular culture to conceal their passion for it.”
—Mason Cooley (b. 1927)
“The susceptibility of the average modern to pictorial suggestion enables advertising to exploit his lessened power of judgment.”
—Johan Huizinga (1872–1945)
“Lawyers are necessary in a community. Some of you ... take a different view; but as I am a member of that legal profession, or was at one time, and have only lost standing in it to become a politician, I still retain the pride of the profession. And I still insist that it is the law and the lawyer that make popular government under a written constitution and written statutes possible.”
—William Howard Taft (1857–1930)
“There is something terribly wrong with a culture inebriated by noise and gregariousness.”
—George Steiner (b. 1929)