Purpose
Working titles are used primarily for two reasons-the first being that an official title has not yet been decided upon and the working title is being used as a filler for naming purposes, the second being a ruse to intentionally disguise the production of a project.
Examples of the former include the film Die Hard with a Vengeance, which was produced under the title Die Hard: New York and the James Bond films, which are commonly produced under titles such as Bond 22 until an official title is decided upon.
Examples of the latter include Star Wars Episode VI: Return of the Jedi, which was produced under the title Blue Harvest; 2009's Star Trek which was produced under the title Corporate Headquarters; and the Batman films Batman Returns, Batman Begins, The Dark Knight and The Dark Knight Rises, which were produced under the titles Dictel, The Intimidation Game, Rory's First Kiss and Magnus Rex, respectively.
In some cases a working title may ultimately be used as the official title, as in the case of the films Cloverfield, High School Musical, and Snakes on a Plane (at the insistence of leading man, Samuel L. Jackson, who joked that he took the role for the working title alone, after he learned the title was going to be changed to Pacific Air Flight 121 upon release), the television show The Cleveland Show, and video games Quake II, Spore, Silent Hill Origins and Epic Mickey.
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Famous quotes containing the word purpose:
“In using the strong hand, as now compelled to do, the government has a difficult duty to perform. At the very best, it will by turns do both too little and too much. It can properly have no motive of revenge, no purpose to punish merely for punishment’s sake. While we must, by all available means, prevent the overthrow of the government, we should avoid planting and cultivating too many thorns in the bosom of society.”
—Abraham Lincoln (1809–1865)
“Our policy is directed not against any country or doctrine, but against hunger, poverty, desperation and chaos. Its purpose should be the revival of a working economy in the world so as to permit the emergence of political and social conditions in which free institutions can exist.”
—George Marshall (1880–1959)
“Let our hearts, as subtle masters do,
Stir up their servants to an act of rage
And after seem to chide ‘em. This shall make
Our purpose necessary, and not envious;
Which so appearing to the common eyes,
We shall be called purgers, not murderers.”
—William Shakespeare (1564–1616)