Marketing of Wood Preservatives
In general, marketers of wood preservation systems favor certain terminology. For example, the term 'preservative' is used in preference to words such as: chemical, pesticide, fungicide or biocide. And with newer preservatives, the term 'micronized' is favored over the term nanoparticle or nanotechnology, which may raise public safety concerns.
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Famous quotes containing the word wood:
“It is surely a matter of common observation that a man who knows no one thing intimately has no views worth hearing on things in general. The farmer philosophizes in terms of crops, soils, markets, and implements, the mechanic generalizes his experiences of wood and iron, the seaman reaches similar conclusions by his own special road; and if the scholar keeps pace with these it must be by an equally virile productivity.”
—Charles Horton Cooley (1864–1929)