Corporate Custom Games: Europe
In 2005 Winning Moves UK started producing custom games on behalf of companies in Europe. Originally their range was limited to Top Trumps; creating bespoke editions for companies including British Gas, Nokia and Alton Towers. In 2010, under exclusive European license from Hasbro, they increased their range to include custom editions of Monopoly (game). The companies who have created their own custom Monopoly include Thomas Cook, Virgin Money, Wrigley and Schroders. As of 2012, the company has also introduced custom Cluedo editions, commencing with the BBC's Sherlock and the first in a series of regionalized city editions launched with London.
Read more about this topic: Winning Moves
Famous quotes containing the words corporate, custom and/or europe:
“Its hard enough to adjust [to the lack of control] in the beginning, says a corporate vice president and single mother. But then you realize that everything keeps changing, so you never regain control. I was just learning to take care of the belly-button stump, when it fell off. I had just learned to make formula really efficiently, when Sarah stopped using it.”
—Anne C. Weisberg (20th century)
“It has become the custom in our country to expect all Chief Executives, from the President down, to conduct activities analogous to an entertainment bureau. No occasion is too trivial for its promoters to invite them to attend and deliver an address.”
—Calvin Coolidge (18721933)
“Television is an excellent system when one has nothing to lose, as is the case with a nomadic and rootless country like the United States, but in Europe the affect of television is that of a bulldozer which reduces culture to the lowest possible denominator.”
—Marc Fumaroli (b. 1932)