Post-playing Career
Reed spent several years coaching before moving into general management. He coached the Knicks in 1977–1978, and left the team 14 games into the following season (49-47 record). He was head coach at Creighton University from 1981–1985 and volunteer assistant coach for St. John's University. Reed also served as an assistant coach for the NBA's Sacramento Kings and Atlanta Hawks.
Reed debuted as head coach of the New Jersey Nets on March 1, 1988, one week after the Nets' star forward and his cousin, Orlando Woolridge, was suspended by the league and was to undergo drug rehabilitation. He compiled a 33–77 record with the Nets. In 1989, he was hired as the Nets' General Manager and Vice President of Basketball Operations (1989 to 1996). During this time, he drafted Derrick Coleman and Kenny Anderson, acquired Dražen Petrović, and gave the Nets a playoff contender throughout the early 1990s. Reed hired Chuck Daly to coach the Nets for 1992–93 and 1993–94. In 1996, Reed moved to the position of Senior Vice President of Basketball Operations, with the continued goal of building the Nets into a championship contender. The Nets made the NBA Finals in 2002 and 2003.
Reed next took the position of Vice President of Basketball Operations with the New Orleans Hornets in 2004. He retired from that position in 2007.
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