In 1895, with the financial support of his mother, he bought the failing New York Morning Journal, hiring writers like Stephen Crane and Julian Hawthorne and entering into a head-to-head circulation war with Joseph Pulitzer, owner and publisher of the New York World, from whom he "stole" Richard F. Outcault, the inventor of color comics, and all of Pulitzer's Sunday staff as well. Another prominent hire was James J. Montague, who came from the Portland Oregonian and started his well-known "More Truth Than Poetry" column at the Hearst-owned New York Evening Journal.
Hearst's newspaper was the only major publication in the East to support William Jennings Bryan and Bimetallism in 1896. Subsequently, the price of the Journal (later New York Journal-American) was reduced to one cent; this, coupled with the newspaper's eye-catching headlines and sensational stories on subjects like crime and pseudoscience (a style pejoratively referred to as yellow journalism—see below) allowed the newspaper to attain unprecedented levels of circulation.
Read more about this topic: William Randolph Hearst
Famous quotes containing the words york and/or morning:
“New York is a meeting place for every race in the world, but the Chinese, Armenians, Russians, and Germans remain foreigners. So does everyone except the blacks. There is no doubt but that the blacks exercise great influence in North America, and, no matter what anyone says, they are the most delicate, spiritual element in that world.”
—Federico García Lorca (1898–1936)
“The morning rose, that untouched stands
Armed with her briars, how sweet she smells!
But plucked and strained through ruder hands,
Her sweets no longer with her dwells,
But scent and beauty both are gone,
And leaves fall from her, one by one.”
—Sir Robert Ayton (1570–1638)