Content Is King
The phrase can be interpreted to mean that - without original and desirable content, or consideration for the rights and commercial interests of content creators - any media venture is likely to fail through lack of appealing content, regardless of other design factors.
Content can mean any creative work, such as text, graphics, images or video.
"Content is King" is a current meme when organizing or building a website (although Andrew Odlyzko in "Content is Not King" argues otherwise). Text content is particularly important for search engine placement. Without original text content, most search engines will be unable to match search terms to the content of a site.
Further information: internet marketingRead more about this topic: Web Content
Famous quotes containing the words content and/or king:
“In most modern instances, interpretation amounts to the philistine refusal to leave the work of art alone. Real art has the capacity to make us nervous. By reducing the work of art to its content and then interpreting that, one tames the work of art. Interpretation makes art manageable, conformable.”
—Susan Sontag (b. 1933)
“Gargantua, at the age of four hundred four score and forty- four years begat his son Pantagruel, from his wife, named Badebec, daughter of the King of the Amaurotes in Utopia, who died in child-birth: because he was marvelously huge and so heavy that he could not come to light without suffocating his mother.”
—François Rabelais (1494–1553)