Volkswagen New Beetle - Concept One

At the 1994 North American International Auto Show, Volkswagen unveiled the Concept One, a "retro"-themed concept car with a resemblance to the original Volkswagen Beetle. Designed by J Mays and Freeman Thomas at the company's California design studio, the concept car was based on the platform of the Volkswagen Polo. A red cabriolet concept was featured at the Geneva Motor Show, also in 1994.

In 1995, a new version of the Concept One was shown, in the Tokyo Motor Show. This one had major restyling and looked a lot like the final production version, launched in 1998.

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