Service
VLM used to promote itself as Europe's leading "Business Airline" and tried to reflect this in its pursuit of superior service. On board, passengers were served fresh meals, and were able to request a vegetarian or kosher meal at the time of reservation. Meals were presented on a half-tray, and all passengers were served drinks in real glasses with tea and coffee served in china cups. Such features are not commonly found on short haul airlines.
After the CiyJet/Air France takeover, this product was downgraded to move in line to reflect the Air France-KLM product on short-haul flights. There is now a simple service of sandwiches and drinks, with glassware and china cups replaced by plastic. However, small features of VLM still remain, with the handing out of boiled sweets before take off and the distribution of Belgian chocolates mid-flight.
Read more about this topic: VLM Airlines
Famous quotes containing the word service:
“The socialism of our day has done good service in setting men to thinking how certain civilizing benefits, now only enjoyed by the opulent, can be enjoyed by all.”
—Ralph Waldo Emerson (18031882)
“A mans real faith is never contained in his creed, nor is his creed an article of his faith. The last is never adopted. This it is that permits him to smile ever, and to live even as bravely as he does. And yet he clings anxiously to his creed, as to a straw, thinking that that does him good service because his sheet anchor does not drag.”
—Henry David Thoreau (18171862)
“We could not help being struck by the seeming, though innocent, indifference of Nature to these mens necessities, while elsewhere she was equally serving others. Like a true benefactress, the secret of her service is unchangeableness. Thus is the busiest merchant, though within sight of his Lowell, put to pilgrims shifts, and soon comes to staff and scrip and scallop-shell.”
—Henry David Thoreau (18171862)