Service
VLM used to promote itself as Europe's leading "Business Airline" and tried to reflect this in its pursuit of superior service. On board, passengers were served fresh meals, and were able to request a vegetarian or kosher meal at the time of reservation. Meals were presented on a half-tray, and all passengers were served drinks in real glasses with tea and coffee served in china cups. Such features are not commonly found on short haul airlines.
After the CiyJet/Air France takeover, this product was downgraded to move in line to reflect the Air France-KLM product on short-haul flights. There is now a simple service of sandwiches and drinks, with glassware and china cups replaced by plastic. However, small features of VLM still remain, with the handing out of boiled sweets before take off and the distribution of Belgian chocolates mid-flight.
Read more about this topic: VLM Airlines
Famous quotes containing the word service:
“The more the specific feelings of being under obligation range themselves under a supreme principle of human dependence the clearer and more fertile will be the realization of the concept, indispensable to all true culture, of service; from the service of God down to the simple social relationship as between employer and employee.”
—Johan Huizinga (18721945)
“I like the silent church before the service begins, better than any preaching. How far off, how cool, how chaste the persons look, begirt each one with a precinct or sanctuary!”
—Ralph Waldo Emerson (18031882)
“His character as one of the fathers of the English language would alone make his works important, even those which have little poetical merit. He was as simple as Wordsworth in preferring his homely but vigorous Saxon tongue, when it was neglected by the court, and had not yet attained to the dignity of a literature, and rendered a similar service to his country to that which Dante rendered to Italy.”
—Henry David Thoreau (18171862)