Service
VLM used to promote itself as Europe's leading "Business Airline" and tried to reflect this in its pursuit of superior service. On board, passengers were served fresh meals, and were able to request a vegetarian or kosher meal at the time of reservation. Meals were presented on a half-tray, and all passengers were served drinks in real glasses with tea and coffee served in china cups. Such features are not commonly found on short haul airlines.
After the CiyJet/Air France takeover, this product was downgraded to move in line to reflect the Air France-KLM product on short-haul flights. There is now a simple service of sandwiches and drinks, with glassware and china cups replaced by plastic. However, small features of VLM still remain, with the handing out of boiled sweets before take off and the distribution of Belgian chocolates mid-flight.
Read more about this topic: VLM Airlines
Famous quotes containing the word service:
“The general who advances without coveting fame and retreats without fearing disgrace, whose only thought is to protect his country and do good service for his sovereign, is the jewel of the kingdom.”
—Sun Tzu (6th5th century B.C.)
“The masochist: I send my tormentor hurrying hither and thither in the service of my suffering and desire.”
—Mason Cooley (b. 1927)
“A mans real faith is never contained in his creed, nor is his creed an article of his faith. The last is never adopted. This it is that permits him to smile ever, and to live even as bravely as he does. And yet he clings anxiously to his creed, as to a straw, thinking that that does him good service because his sheet anchor does not drag.”
—Henry David Thoreau (18171862)