Viral Marketing - Methods

Methods

Viral marketing often involves and utilizes:

  • Customer participation & polling services
  • Industry-specific organization contributions
  • Internet search engines & blogs
  • Mobile smartphone integration
  • Multiple forms of print and direct marketing
  • Outbound/inbound call center services
  • Target marketing web services
  • Search engine optimization (SEO) web development
  • Social media interconnectivity
  • Television & radio

VMS target marketing is based on three important principles:

  1. Social profile gathering
  2. Proximity market analysis
  3. Real-time key word density analysis

By applying these three important disciplines to an advertising model, a VMS company is able to match a client with their targeted customers at a cost effective advantage.

The Internet makes it possible for a campaign to go viral very fast. However, the Internet and in particular social media technologies do not make a brand viral; they just enable people to tell other people faster. The Internet can, so to speak, make a brand famous overnight.

Read more about this topic:  Viral Marketing

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    Henry David Thoreau (1817–1862)