Career
Kurien arrived back on 13 May 1949, after his master's degree, and was quickly deputed to the Government of India's experimental creamery, at Anand in Gujarat's Kheda district by the government and rather half-heartedly served out his bond period against the scholarship given by them. He had already made up his mind to quit mid-way, but was persuaded to stay back at Anand by Tribhuvandas Patel (who would later share the Magsaysay with him) who had brought together Kheda's farmers as a cooperative union to process and sell their milk, a pioneering concept at the time.
Patel's sincere and earnest efforts inspired Kurien to dedicate himself to the challenging task before them, so much so, that when Prime Minister Jawaharlal Nehru was to visit Anand later, to inaugurate Amul's plant, he embraced Kurien for his groundbreaking work. Meanwhile, Kurien's buddy and dairy expert H. M. Dalaya, invented the process of making skim milk powder and condensed milk from buffalo milk instead of from cow milk. This was the reason Amul would compete successfully and well against Nestle which only used cow milk to make them. In India, buffalo milk is the main raw material unlike Europe where cow milk is abundant. The Amul pattern of cooperatives became so successful, that in 1965 Prime Minister Lal Bahadur Shastri, created the National Dairy Development Board (NDDB) to replicate the program nationwide citing Kurien's "extraordinary and dynamic leadership" upon naming him chairman.
As the 'Amul dairy experiment' was replicated in Gujarat's districts in the neighbourhood of Anand, Kurien set all of them up under GCMMF in 1973 to sell the combined produce of the dairies under a single Amul brand. Today GCMMF sells Amul products not only in India but also overseas. He quit the post of GCMMF Chairman in 2006 following disagreement with the GCMMF management.
When the National Dairy Development Board expanded the scope of Operation Flood to cover the entire country in its Phase 2 program in 1979: Kurien founded the Institute of Rural Management Anand (IRMA).Kurien, played a key role in many other organizations, like chairing the Viksit Bharat Foundation, a body set up by the President of India. Kurien was mentioned by the Ashoka Foundation as one of the eminent present Day Social Entrepreneurs. Kurien's life story is chronicled in his memoir I Too Had a Dream. Interestingly Kurien, the person who revolutionized the availability of milk in India did not drink milk himself. Nevertheless, the work of Kurien & his team in India took India from a milk importer to a milk & milk-products exporting nation within the span of 2 decades.
Read more about this topic: Verghese Kurien
Famous quotes containing the word career:
“Each of the professions means a prejudice. The necessity for a career forces every one to take sides. We live in the age of the overworked, and the under-educated; the age in which people are so industrious that they become absolutely stupid.”
—Oscar Wilde (1854–1900)
“My ambition in life: to become successful enough to resume my career as a neurasthenic.”
—Mason Cooley (b. 1927)
“Work-family conflicts—the trade-offs of your money or your life, your job or your child—would not be forced upon women with such sanguine disregard if men experienced the same career stalls caused by the-buck-stops-here responsibility for children.”
—Letty Cottin Pogrebin (20th century)