Methods
The commutation test can be used to identify which signifiers are significant. The test depends on substitution: a particular signifier is chosen, then the effect of substituting alternatives is considered to determine the extent to which the value of the sign is changed. This both illuminates the meaning of the original choice and identifies the paradigms and code to which the signifiers used belong.
Paradigmatic analysis compiles a list of the signifiers present in the text. This set comprises the paradigm. The analyst then compares and contrasts the set with absent signifiers, i.e. with other signifiers that might have been chosen. This reveals the significance of the choices made which might have been required because of technical production constraints or the limitations of the individual’s own technique, or because of the tropes, generic conventions, style and rhetorical purpose of the work. The analysis of paradigmatic relations helps to define the ‘value’ of specific items in a system.
Read more about this topic: Value (semiotics)
Famous quotes containing the word methods:
“All men are equally proud. The only difference is that not all take the same methods of showing it.”
—François, Duc De La Rochefoucauld (16131680)
“Commerce is unexpectedly confident and serene, alert, adventurous, and unwearied. It is very natural in its methods withal, far more so than many fantastic enterprises and sentimental experiments, and hence its singular success.”
—Henry David Thoreau (18171862)
“We are lonesome animals. We spend all our life trying to be less lonesome. One of our ancient methods is to tell a story begging the listener to sayand to feelYes, thats the way it is, or at least thats the way I feel it. Youre not as alone as you thought.”
—John Steinbeck (19021968)