Valley View Casino Center - Naming Rights

Naming Rights

The venue's original name was the 'San Diego International Sports Center'. The name was later renamed the 'San Diego Sports Arena', which it kept until 2004. In the latter year and until 2007, iPayOne, a real estate savings company based in Carlsbad, California, held the arena's naming rights. The deal was worth $2.5 million over five years.

On April 8, 2007, Ernie Hahn II, CEO of Arena Group 2000 which holds the leasing rights to the property, announced that AG2000 has defaulted iPayOne out of the remainder of the contract for non payment. According to Hahn, iPayOne has been in and out of default in payments - mostly balloon payments - in the last year. In addition, iPayOne appears to be halting operations and is accepting no new listings. As a result, the name was changed back to the San Diego Sports Arena, while Hahn seeks a new naming rights sponsor.

On October 12, 2010, it was announced that the arena's name had been changed to the "Valley View Casino Center", under a $1.5 million dollar, 5 year agreement between the arena operator AEG, Valley View Casino and the city of San Diego.

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