Motto
The motto which appears on most current University of Bradford publications is Making Knowledge Work, which relates to the institution's focus on courses that lead to employment. The university announced in June 2007 it was to use this phrase as a trademark. However, the motto inscribed beneath the official coat of arms is Give Invention Light, which is taken from Shakespeare's Sonnet 38. It has also used the slogans Be Inspired and Confronting Inequality, Celebrating Diversity in recent promotional material.
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Famous quotes containing the word motto:
“My motto is: “Lord I disbelieve—help thou my unbelief.””
—E.M. (Edward Morgan)
“Ex oriente lux may still be the motto of scholars, for the Western world has not yet derived from the East all the light which it is destined to receive thence.”
—Henry David Thoreau (1817–1862)
“My friend devotes himself to his life, whenever he can find the spare time. His motto is: ‘Don’t just sit there: live!’ So he’s too busy to stand, to walk, to do anything, except to live. He even refused to kiss a girl, when invited, on the grounds that it was time again to be living. Schedules are sacred to him.”
—Marvin Cohen, U.S. author and humorist. The Self-Devoted Friend, New Directions (1967)