Universal Mind Control is Common's eighth studio album. Originally scheduled to be released on June 24, 2008 under the name Invincible Summer, the release date was pushed back to September 30, 2008 due to Common filming Wanted. However, on September 10, 2008, it was announced that the title would be changed to Universal Mind Control and the release date was set for November 11, 2008. Later, the release was pushed back to December 9, 2008.
The album's first single, titled "Universal Mind Control", was officially released on July 1, 2008 via the US iTunes Store as part of the Announcement EP (sold as "Universal Mind Control-EP" in the UK). The song features Pharrell, who also produced the track. The Announcement EP included an additional track track titled "Announcement" featuring its producer, Pharrell. The video for "Universal Mind Control" was filmed in September by director Hype Williams. This album was being sold for 79 points (roughly $.99) on Zune Marketplace to help promote the album.
In 2010, the album was nominated for a Grammy Award for Best Rap Album but lost to the Eminem album Relapse.
Read more about Universal Mind Control: Reception, Track Listing, Chart Positions, Release History
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Repeats one note.”
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Dumb idleness?”
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—Joanne E. Oppenheim (20th century)