This Morning (TV Series)

This Morning (TV Series)

This Morning is a British daytime television programme broadcast on ITV. As of September 2011, its main presenters are Phillip Schofield and Holly Willoughby, and Ruth Langsford and Eamonn Holmes, with various other presenters standing in for illness or contributing to sections of the programme.

The show was devised by Granada Television and was first broadcast from studios at the Albert Dock in Liverpool on 3 October 1988. It was presented by married couple Richard Madeley and Judy Finnigan until July 2001. The show relocated to The London Studios in 1996.

It features news, topical items, showbiz, style and beauty, home and garden, food, health, real life and more similar features. This Morning airs daily on ITV, the live weekday editions air from 10:30 lasting 120 minutes, whilst pre-recorded weekend editions air at varying times lasting 60 minutes. Since early 2012, the Sunday edition of the show has been dropped. Since 2010, during the summer, This Morning: Summer has aired on the same channel at the same time slot. It is generally a continuation of the same format effectively making the show a year-round broadcast, however it does not feature the main presenters, Schofield and Willoughby.

The show has won three consecutive National Television Awards for Best Daytime Programme.