Prizes
As of November 2009, the show had given away approximately $250,000,000 in cash and prizes. Furs have not been offered as prizes since Barker's tenure as host. Several Barker-imposed prohibitions have been lifted since his departure, such as offering products made of leather or leather seats in vehicles and showing simulated meat props on barbecues and in ovens. The show has also offered couture clothing and accessories, featuring designers such as Coach Inc., Louis Vuitton and Limited Brands in an attempt to attract a younger demographic, as well as electronics such as smartphones, personal computer systems and entertainment centers. Other prizes which have frequently appeared on the show since its beginnings include automobiles, furniture, trips, and cash.
The most expensive prize ever offered on this version of the show was a Tesla Roadster (valued at $112,845), featured on the April 22, 2010 episode in the pricing game "Golden Road" (which was renamed "Green Road" for Earth Day).
Read more about this topic: The Price Is Right (U.S. game show)
Famous quotes containing the word prizes:
“She prizes not such trifles as these are.
The gifts she looks from me are packed and locked
Up in my heart, which I have given already,
But not delivered.”
—William Shakespeare (1564–1616)