Eustace Tilley
The magazine's first cover illustration, a dandy peering at a butterfly through a monocle, was drawn by Rea Irvin, the magazine's first art editor, based on an 1834 caricature of the then Count d'Orsay which appeared as an illustration in the 11th edition of the Encyclopædia Britannica. The gentleman on the original cover, now referred to as "Eustace Tilley", is a character created by Corey Ford for The New Yorker. The hero of a series entitled "The Making of a Magazine", which began on the inside front cover of the August 8 issue that first summer, Tilley was a younger man than the figure on the original cover. His top hat was of a newer style, without the curved brim. He wore a morning coat and striped trousers. Ford borrowed Eustace Tilley's last name from an aunt—he had always found it vaguely humorous. "Eustace" was selected for euphony, although Ford may have borrowed the name from Eustace Taylor, his fraternity brother from Delta Kappa Epsilon at Columbia College of Columbia University.
The character has become a kind of mascot for The New Yorker, frequently appearing in its pages and on promotional materials. Traditionally, Rea Irvin's original Tilley cover illustration is used every year on the issue closest to the anniversary date of February 21, though on several occasions a newly drawn variation has been substituted.
Read more about this topic: The New Yorker