Rational Voter Model
Academic analysis of tactical voting is based on the rational voter model, derived from rational choice theory. In this model, voters are short-term instrumentally rational. That is, voters are only voting in order to make an impact on one election at a time (not, say, to build the political party for next election); voters have a set of sincere preferences, or utility rankings, by which to rate candidates; voters have some knowledge of each other's preferences; and voters understand how best to use tactical voting to their advantage. The extent to which this model resembles real-life elections is the subject of considerable academic debate.
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