Television and Entertainment
CBS televised the game in the United States with play-by-play announcer Pat Summerall and color commentator Tom Brookshier. One of the guest analysts for the network's studio pregame show was former Oakland Raiders coach John Madden; he impressed CBS executives so much that he replaced Brookshier as lead game analyst in 1981.
The Los Angeles Unified School District All-City Band played during the pregame ceremonies. Later, actress and singer Cheryl Ladd performed the national anthem. The coin toss ceremony featured longtime Steelers owner Art Rooney.
The performance event group Up with People performed during the halftime show titled "A Salute to the Big Band Era".
The famous Coca-Cola commercial in which "Mean" Joe Greene gives a boy his game jersey aired during CBS' telecast of the game. However, it is technically not viewed as a Super Bowl ad since it actually debuted on October 1, 1979, not during the day of the game. 60 Minutes was broadcasted after the game, representing the Super Bowl lead-out program.
The city of Pittsburgh celebrated its third major pro championship in 13 months. The Steelers had also won the previous year's Super Bowl, and the city's Major League Baseball team, the Pirates, had won the World Series three months before this Super Bowl game. Ten days after the Steelers' Super Bowl victory, the city's National Hockey League team, the Pittsburgh Penguins, changed its uniform colors to match the black and gold scheme of the Pirates and Steelers, as well as that of the Pittsburgh city flag.
Read more about this topic: Super Bowl XIV
Famous quotes containing the word television:
“In full view of his television audience, he preached a new religion—or a new form of Christianity—based on faith in financial miracles and in a Heaven here on earth with a water slide and luxury hotels. It was a religion of celebrity and showmanship and fun, which made a mockery of all puritanical standards and all canons of good taste. Its standard was excess, and its doctrines were tolerance and freedom from accountability.”
—New Yorker (April 23, 1990)