Television and Entertainment
Super Bowl IV was broadcast in the United States by CBS with play-by-play announcer Jack Buck and color commentators Pat Summerall and Frank Gifford. While the game was sold out at Tulane Stadium, the NFL's unconditional blackout rules prohibited the live telecast from being shown in the New Orleans area.
Trumpeters Al Hirt and Doc Severinsen "faced off" during the pregame show in a "Battle of the Horns". A planned hot-air balloon race fizzled when the balloon marked NFL and carrying a "Viking" lifted off prematurely, failed to gain altitude, and crashed into the stands in the end zone. Apollo astronauts then recited the Pledge of Allegiance, and Hirt later performed the national anthem. Actress and singer Carol Channing was featured during the halftime show that paid tribute to Mardi Gras in New Orleans. The Southern University Marching Band was also featured during the halftime show, playing "Get Ready", and several New Orleans jazz standards with Hirt, and Lionel Hampton. The band also did a dance routine to "Rampart Street", and performed the background music to a Battle of New Orleans recreation.
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