Sunset Boulevard (film) - Aftermath

Aftermath

The film earned an estimated $2,350,000 at the U.S. box office in 1950.

Sunset Boulevard was the last collaboration between Wilder and Brackett. They parted amicably and respected their long-term partnership by not airing any grievance publicly. Their mutual respect and courteous integrity remained in force throughout the rest of their lives. In later years, Brackett confided in screenwriter/director Garson Kanin that he had not anticipated the split, or had ever understood exactly what happened or why. He described it as "an unexpected blow" from which he never recovered fully. When asked to respond to Brackett's comments, Wilder remained silent.

The two men briefly reunited in October 1951 to face charges they had plagiarized Sunset Boulevard. Former Paramount accountant Stephanie Joan Carlson alleged that in 1947 she had submitted to Wilder and Brackett, at their request, manuscripts of stories, both fictional and based on fact, she had written about studio life. She claimed that one in particular, Past Performance, served as the basis for the Sunset script, and sued the screenwriters and Paramount for $100,000 in general damages, $250,000 in punitive damages, $700,000 based on the box office returns, and an additional $350,000 for good measure, for a total of $1,400,000. Carlson's suit was dismissed after two and a half years. In 1954, a similar suit was filed by playwright Edra Buckler, who claimed material she had written had been the screenplay's source. Her suit was dismissed the following year.

Brackett's Hollywood career continued after his split with Wilder. He won an Academy Award for his screenplay for Titanic (1953), and wrote Niagara (1953), the breakthrough film for Marilyn Monroe as a dramatic actress. It was Wilder, however, who realized Monroe's comedic abilities in The Seven Year Itch and Some Like it Hot. Brackett's career waned by the end of the decade.

William Holden began receiving more important parts and his career rose. In 1953, he won the Best Actor Oscar for Stalag 17, also directed by Wilder, and by 1956 he was the top box-office attraction in the United States.

Nancy Olson's pairing with William Holden was considered a success, and she appeared opposite him in several films during the 1950s, although none of them repeated their earlier success. She went on to star in The Absent-Minded Professor (1960) and Son of Flubber (1961), in which she was paired with Fred MacMurray, but despite the films' popularity with movie-goers, her career stalled.

Similarly, Gloria Swanson was not able to leverage her own success in Sunset Boulevard. Although offered scripts, she felt that they all were poor imitations of Norma Desmond. Imagining a career that would eventually reduce her to playing "a parody of a parody," she virtually retired from films.

Sunset Boulevard was shown in New York City in 1960, and drew such a positive response that Paramount arranged for a limited rerelease in theaters throughout the United States. It is arguably best known to modern audiences as a result of its television screenings since the 1960s.