Target Audiences
Although the community attracts residents from all over the country, it has proved especially popular with retirees from the Upper Midwest because of the lower cost of living and relatively mild climate, but residents from Dallas and Houston who want to live in the Texas Hill Country are also target prospects. The project name at the beginning of the development was Sun City Georgetown, but the name was later changed to Sun City Texas because of its focus on attracting residents throughout the Lone Star State. In 2007, Georgetown was named by Retirement Places Rated (Seventh Edition) as the Best Place in America to Retire.
Read more about this topic: Sun City Texas
Famous quotes containing the words target and/or audiences:
“Well gentlemen, this is it. This is what we’ve been waiting for. Tonight your target is Tokyo. And you’re gonna play ‘em the Star Spangled Banner with two-ton bombs. All you’ve got to do is to remember what you’ve learned and follow your squadron leaders. They’ll get you in, and they’ll get you out. Any questions? All right that’s all. Good luck to you. Give ‘em hell.”
—Dudley Nichols (1895–1960)
“Both cultures encourage innovation and experimentation, but are likely to reject the innovator if his innovation is not accepted by audiences. High culture experiments that are rejected by audiences in the creator’s lifetime may, however, become classics in another era, whereas popular culture experiments are forgotten if not immediately successful. Even so, in both cultures innovation is rare, although in high culture it is celebrated and in popular culture it is taken for granted.”
—Herbert J. Gans (b. 1927)