Lost Letter Experiment
Milgram developed a technique for measuring how helpful people are to strangers who are not present, and their attitudes toward various groups, called the "lost letter" experiment. Several sealed and stamped letters are planted in public places, addressed to various entities, such as individuals, favorable organizations like medical research institutes, and stigmatized organizations such as "Friends of the Nazi Party". Milgram found most of the letters addressed to individuals and favorable organizations were mailed, while most of those addressed to stigmatized organizations were not.
Read more about this topic: Stanley Milgram
Famous quotes containing the words lost, letter and/or experiment:
“Not till we are lost, in other words not till we have lost the world, do we begin to find ourselves, and realize where we are and the infinite extent of our relations.”
—Henry David Thoreau (1817–1862)
“I have never injured anybody with a mordant poem; my
verse contains charges against nobody. Ingenuous, I have
shunned wit steeped in venom—not a letter of mine is dipped
in poisonous jest.”
—Ovid (Publius Ovidius Naso)
“I look on it as no trifling effort of female strength to withstand the artful and ardent solicitations of a man that is thoroughly master of our hearts. Should we in the conflict come off victorious, it hardly pays us for the pain we suffer from the experiment ... and I still persist in it that such a behaviour in any man I love would rob me of that most pleasing thought, namely, the obligation I have to him for not making such a trial.”
—Sarah Fielding (1710–1768)