Lost Letter Experiment
Milgram developed a technique for measuring how helpful people are to strangers who are not present, and their attitudes toward various groups, called the "lost letter" experiment. Several sealed and stamped letters are planted in public places, addressed to various entities, such as individuals, favorable organizations like medical research institutes, and stigmatized organizations such as "Friends of the Nazi Party". Milgram found most of the letters addressed to individuals and favorable organizations were mailed, while most of those addressed to stigmatized organizations were not.
Read more about this topic: Stanley Milgram
Famous quotes containing the words lost, letter and/or experiment:
“I dreamed that I stood in a valley, and amid sighs,
For happy lovers passed two by two where I stood;
And I dreamed my lost love came stealthily out of the wood
With her cloud-pale eyelids falling on dream-dimmed eyes....”
—William Butler Yeats (1865–1939)
“A letter from home is worth ten thousand ounces of gold.”
—Chinese proverb.
“It is proper to take alarm at the first experiment on our liberties.... Who does not see that the same authority which can establish Christianity, in exclusion of all other Religions, may establish with the same ease any particular sect of Christians, in exclusion of all other sects?”
—James Madison (1751–1836)