Journalism
In journalism, sound bites are used to summarize the position of the speaker, as well as to increase the interest of the reader or viewer in the piece. In both print and broadcast journalism, sound bites are conventionally juxtaposed and interspersed with commentary from the journalist to create a news story. A balanced news report is expected to contain sound bites representing both sides of the debate. This technique, however, can lead to biased reporting when a sound bite is selected for sensationalism, or is used to promote the point of view of one individual or group over another.
Read more about this topic: Sound Bite
Famous quotes containing the word journalism:
“In journalism it is simpler to sound off than it is to find out. It is more elegant to pontificate than it is to sweat.”
—Harold Evans (b. 1928)
“Literature is the art of writing something that will be read twice; journalism what will be grasped at once.”
—Cyril Connolly (1903–1974)