Dyadic Signs
According to Saussure (1857–1913), a sign is composed of the signifier (signifiant), and the signified (signifié). These cannot be conceptualized as separate entities but rather as a mapping from significant differences in sound to potential (correct) differential denotation. The Saussurean sign exists only at the level of the synchronic system, in which signs are defined by their relative and hierarchical privileges of co-occurrence. It is thus a common misreading of Saussure to take signifiers to be anything one could speak, and signifieds as things in the world. In fact, the relationship of language to parole (or speech-in-context) is and always has been a theoretical problem for linguistics (cf. Roman Jakobson's famous essay "Closing Statement: Linguistics and Poetics" et al.).
A famous thesis by Saussure states that the relationship between a sign and the real-world thing it denotes is an arbitrary one. There is not a natural relationship between a word and the object it refers to, nor is there a causal relationship between the inherent properties of the object and the nature of the sign used to denote it. For example, there is nothing about the physical quality of paper that requires denotation by the phonological sequence ‘paper’. There is, however, what Saussure called ‘relative motivation’: the possibilities of signification of a signifier are constrained by the compositionality of elements in the linguistic system (cf. Emile Benveniste's paper on the arbitrariness of the sign in the first volume of his papers on general linguistics). In other words, a word is only available to acquire a new meaning if it is identifiably different from all the other words in the language and it has no existing meaning. Structuralism was later based on this idea that it is only within a given system that one can define the distinction between the levels of system and use, or the semantic "value" of a sign.
Read more about this topic: Sign (semiotics)
Famous quotes containing the word signs:
“What a devil hast thou to do with the time of the day? Unless hours were cups of sack, and minutes capons, and clocks the
tongues of bawds, and dials the signs of leaping-houses, and the blessed sun himself a fair hot wench in flame-colored
taffeta, I see no reason why thou shouldst be so superfluous
to demand the time of the day.”
—William Shakespeare (15641616)